News: Home Improvement
Attic renovations more popular than before
European Home Improvement Monitor - USP Marketing Consultancy Home office leads to changing consumer needs... Read more
Consumer more influential on paint purchase
European Home Improvement Monitor measurement September 2020 - USP Marketing ConsultancyGrowth of online ch... Read more
Higher income households purchase garden products more often online
The share of products bought online is increasing every year. The products for DIY and the garden are no ex... Read more
Home improvement remains popular in Europe
European Home Improvement Monitor measurement August – USP Marketing Consultancy Europeans still plann... Read more
More and more interest in smart bathroom products
Smart products are becoming more and more common in Dutch households. Smart products in the bathroom is... Read more
The younger generation is more likely to invest in energy efficient...
European Home Improvement Monitor Q1 2020 – USP Marketing Consultancy Half of the European qualify the... Read more
European households do majority of gardening themselves
A gardener is not used by many households in Europe, as gardening is something people like to do. But there... Read more
Rising demand of Smart
mart gardening refers to the incorporation of smart devices to perform gardening activities. Technological ... Read more
COVID-19 impact on the European Garden Market
The impact of COVID-19 on the European garden market can be seen when looking at the penetration of people ... Read more
Insights in the European Garden Market
Trends are developments. And all developments have a base. What's the base for the European garden and lawn... Read more
Millennials show lots of interest in smart home products
European Home Improvement Monitor Q1 2020 – USP Marketing Consultancy Interest for smart solutions for g... Read more
The impact of corona on the DIY market
Working 'from home' or 'on your home' First of all, are we working 'from home' or 'on our home'? This is h... Read more
Working 'from home' or 'on your home'?
More time spent on home improvement Consumers are spending more time conducting home improvement jobs due ... Read more
Sudden drop in outsourcing home improvement jobs
Labour shortage causes drop in DIFM Looking at the percentages of DIY and DIFM home improvement jobs i... Read more
Over half of the Dutch consumers buy all kitchen appliances from th...
Average price of the kitchen is increasing The Dutch kitchen market has experienced a steady growth in t... Read more
Is there an increasing amount of luxurious products in bathrooms?
Bathroom renovations do not grow much further The amount of consumers doing a bathroom renovation has in... Read more
The new concept of Bruynzeel Keukens
Bruynzeel Keukens wants to open city stores Bruynzeel Keukens is a well-known name in the Netherlands. Whi... Read more
Is the Netherlands ready for the smart kitchen?
Luxury is not yet decisive in the purchasing process A luxury kitchen is different for everyone, but in ge... Read more
Orientation for home improvement products becoming increasingly mor...
In the more conservative market of home improvement products, however, online purchasing is not as common y... Read more
The share of DIY jobs versus DIFM jobs does not always reflect cons...
When looking at the figures of DIY versus DIFM shares at a European level, for instance, a decline of the s... Read more
Professionals for home improvement jobs are usually found offline
Consumers’ personal network first place to search professional?A significant part of the European consu... Read more