News: Home Improvement

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• Higher income households purchase garden products more often online

  

  By Geert-Jan Ariës
  24 Aug 2020

  The share of products bought online is increasing every year. The products for DIY and the garden are no ex... Read more

• Home improvement remains popular in Europe

  

  By Reinier Zuydgeest
  24 Aug 2020

  European Home Improvement Monitor measurement August – USP Marketing Consultancy Europeans still plann... Read more

• More and more interest in smart bathroom products

  

  By Geert-Jan Ariës
  13 Aug 2020

  Smart products are becoming more and more common in Dutch households. Smart products in the bathroom is... Read more

• The younger generation is more likely to invest in energy efficient...

  

  By Reinier Zuydgeest
  20 Jul 2020

  European Home Improvement Monitor Q1 2020 – USP Marketing Consultancy Half of the European qualify the... Read more

• European households do majority of gardening themselves

  

  By Geert-Jan Ariës
  17 Jul 2020

  A gardener is not used by many households in Europe, as gardening is something people like to do. But there... Read more

• Rising demand of Smart

  

  By Geert-Jan Ariës
  13 Jul 2020

  mart gardening refers to the incorporation of smart devices to perform gardening activities. Technological ... Read more

• COVID-19 impact on the European Garden Market

  

  By Geert-Jan Ariës
  10 Jul 2020

  The impact of COVID-19 on the European garden market can be seen when looking at the penetration of people ... Read more

• Insights in the European Garden Market

  

  By Geert-Jan Ariës
  10 Jul 2020

  Trends are developments. And all developments have a base. What's the base for the European garden and lawn... Read more

• Millennials show lots of interest in smart home products

  

  By Reinier Zuydgeest
  15 Jun 2020

  European Home Improvement Monitor Q1 2020 – USP Marketing Consultancy Interest for smart solutions for g... Read more

• The impact of corona on the DIY market

  

  By Dirk Hoogenboom
  10 Jun 2020

  Working 'from home' or 'on your home' First of all, are we working 'from home' or 'on our home'? This is h... Read more

• Working 'from home' or 'on your home'?

  

  By Reinier Zuydgeest
  25 May 2020

  More time spent on home improvement Consumers are spending more time conducting home improvement jobs due ... Read more

• Sudden drop in outsourcing home improvement jobs

  

  By Dirk Hoogenboom
  27 Mar 2020

  Labour shortage causes drop in DIFM Looking at the percentages of DIY and DIFM home improvement jobs i... Read more

• Over half of the Dutch consumers buy all kitchen appliances from th...

  

  By Geert-Jan Ariës
  18 Feb 2020

  Average price of the kitchen is increasing The Dutch kitchen market has experienced a steady growth ... Read more

• Is there an increasing amount of luxurious products in bathrooms?

  

  By Geert-Jan Ariës
  17 Sep 2019

  Bathroom renovations do not grow much further The amount of consumers doing a bathroom renovation has in... Read more

• The new concept of Bruynzeel Keukens

  

  By Geert-Jan Ariës
  17 Sep 2019

  Bruynzeel Keukens wants to open city stores Bruynzeel Keukens is a well-known name in the Netherlands.... Read more

• Is the Netherlands ready for the smart kitchen?

  

  By Geert-Jan Ariës
  13 Sep 2019

  Luxury is not yet decisive in the purchasing process A luxury kitchen is different for everyone, but in ge... Read more

• Orientation for home improvement products becoming increasingly mor...

  

  By Dirk Hoogenboom
  2 Jul 2019

  In the more conservative market of home improvement products, however, online purchasing is not as common y... Read more

• The share of DIY jobs versus DIFM jobs does not always reflect cons...

  

  By Dirk Hoogenboom
  9 May 2019

  When looking at the figures of DIY versus DIFM shares at a European level, for instance, a decline of the s... Read more

• Professionals for home improvement jobs are usually found offline

  

  By Reinier Zuydgeest
  14 Mar 2019

  Consumers’ personal network first place to search professional?A significant part of the European consu... Read more

• Traditional wholesalers are still going strong

  

  By Mark de Graaf
  7 Mar 2019

  Large majority of electrical installers keeps buying at traditional wholesaleCompared to 2 years ago, the s... Read more

• Visiting the web sites of manufactures one of the most important in...

  

  By Ralitsa Ruseva
  28 Feb 2019

  Searching on the Internet is the most useful information source both on-site and off-siteInternet was and r... Read more