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• Are installers using social media professionally?

  

  By Dirk Hoogenboom
  16 Jul 2019

  Given the potential these platforms offer to reach out to consumers, they are often included in marketing s... Read more

• Orientation for home improvement products becoming increasingly mor...

  

  By Dirk Hoogenboom
  2 Jul 2019

  In the more conservative market of home improvement products, however, online purchasing is not as common y... Read more

• Huge outflow of professional painters expected in Europe

  

  By Stephane Mennen
  19 Jun 2019

                  Age distribution of a professional population can b... Read more

• Is leasing products also taking the HVAC market by storm?

  

  By Dirk Hoogenboom
  19 Jun 2019

                  That the trend from ownership to leasing is a hot t... Read more

• The share of DIY jobs versus DIFM jobs does not always reflect cons...

  

  By Dirk Hoogenboom
  9 May 2019

  When looking at the figures of DIY versus DIFM shares at a European level, for instance, a decline of the s... Read more

• Amazon dominates the pure online B2B electrical installation market

  

  By Dirk Hoogenboom
  9 May 2019

  The specialized wholesaler is still going strong.The construction market is a rather traditional market, wh... Read more

• Dutch installers frontrunners in the usage of apps for professional...

  

  By Ralitsa Ruseva
  4 Apr 2019

  Only 55% of the French installers have a smartphone or iPad for professional purposes. In the majority o... Read more

• Circularity taken into account in more and more architectural projects

  

  By Jeroen de Gruijl
  4 Apr 2019

  Not all countries are equally advancedWith new trends emerging in the market, there are always countries th... Read more

• Professionals for home improvement jobs are usually found offline

  

  By Reinier Zuydgeest
  14 Mar 2019

  Consumers’ personal network first place to search professional?A significant part of the European consu... Read more

• Make or buy prefab solutions?

  

  By Henri Busker
  14 Mar 2019

  Contractors prefer to buy prefab solutions from the industryThe European Contractor Monitor already showed ... Read more

• Government seen as important driving party towards circular constru...

  

  By Jeroen de Gruijl
  14 Mar 2019

  Circularity currently driven by building ownersOver a long period there have been thoughts on a circular co... Read more

• Traditional wholesalers are still going strong

  

  By Mark de Graaf
  7 Mar 2019

  Large majority of electrical installers keeps buying at traditional wholesaleCompared to 2 years ago, the s... Read more

• Visiting the web sites of manufactures one of the most important in...

  

  By Ralitsa Ruseva
  28 Feb 2019

  Searching on the Internet is the most useful information source both on-site and off-siteInternet was and r... Read more

• Circularity in construction still in its early stages

  

  By Dirk Hoogenboom
  19 Feb 2019

  For many years now, USP Marketing Consultancy has followed the topic of sustainability in the E... Read more

• Circularity in construction is gaining importance, but it is not we...

  

  By Jeroen de Gruijl
  18 Feb 2019

  The term sustainability has become a well-known concept in construction, and the understanding of the conce... Read more

• Installer purchases via online retailers are not growing as fast as...

  

  By Mark de Graaf
  12 Feb 2019

  Small purchases to test pure online retailers and buy niche products Nowadays, the number of electrical in... Read more

• Youngsters would like to learn more DIY skills

  

  By Reinier Zuydgeest
  4 Feb 2019

  Starting point for providing education on DIY jobs is a certain amount of interest within the target group.... Read more

• Netherlands and United Kingdom are prefab frontrunners

  

  By Henri Busker
  31 Jan 2019

  High share of contractors have experience with prefab Prefab - also known as ‘off-site construction’ or ‘m... Read more

• Prefab most applied in projects in the Netherlands, the UK ahead wh...

  

  By Dirk Hoogenboom
  30 Jan 2019

  In the European architectural barometer, another one of USP’s multi-client studies, we already reporte... Read more

• German and Polish installation companies are hindered in their grow...

  

  By Ralitsa Ruseva
  30 Jan 2019

  The heavy workload brought back the topic of the personnel shortages 2018 was a great year for the const... Read more

• Positioning of the retailer in the Dutch home improvement market

  

  By Geert-Jan Ariës
  10 Jan 2019

  The Dutch home improvement market is saturated There are 1.098 DIY-stores in the Netherlands, distributed ... Read more