Latest insights
News
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Circularity in construction still in its early stages
By Dirk Hoogenboom
19 Feb 2019For many years now, USP Marketing Consultancy has followed the topic of sustainability in the E... Read more
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Circularity in construction is gaining importance, but it is not we...
By Jeroen de Gruijl
18 Feb 2019The term sustainability has become a well-known concept in construction, and the understanding of the conce... Read more
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Installer purchases via online retailers are not growing as fast as...
By Mark de Graaf
12 Feb 2019Small purchases to test pure online retailers and buy niche products Nowadays, the number of electrical in... Read more
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Youngsters would like to learn more DIY skills
By Reinier Zuydgeest
4 Feb 2019Starting point for providing education on DIY jobs is a certain amount of interest within the target group.... Read more
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Netherlands and United Kingdom are prefab frontrunners
By Henri Busker
31 Jan 2019High share of contractors have experience with prefab Prefab - also known as ‘off-site construction’ or ‘m... Read more
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Prefab most applied in projects in the Netherlands, the UK ahead wh...
By Dirk Hoogenboom
30 Jan 2019In the European architectural barometer, another one of USP’s multi-client studies, we already reporte... Read more
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German and Polish installation companies are hindered in their grow...
By Ralitsa Ruseva
30 Jan 2019The heavy workload brought back the topic of the personnel shortages 2018 was a great year for the const... Read more
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Positioning of the retailer in the Dutch home improvement market
By Geert-Jan Ariës
10 Jan 2019The Dutch home improvement market is saturated There are 1.098 DIY-stores in the Netherlands, distributed ... Read more
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Base materials and finishing materials used for prefab elements is ...
By Jeroen de Gruijl
21 Dec 2018Base material for structure of prefab elements mainly differs in UK Overall, concrete is very dominant in ... Read more
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European HVAC installers and plumbers order more directly from manu...
By Ralitsa Ruseva
20 Dec 2018“We order more products directly from the manufacturer” 27% of the European HVAC installers and plumbe... Read more
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Preference for A-brands in most of the European countries, except f...
By Reinier Zuydgeest
13 Dec 2018Clear preference for A-brands in Europe The European DIY consumers clearly indicate that there is a prefer... Read more
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Loyalty towards wholesale main barrier for buying direct at manufac...
By Mark de Graaf
11 Dec 2018Installers buy direct from manufacturers mainly because of price In all European countries, electrical... Read more
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Online buying for sealants still limited among EU consumers
By Reinier Zuydgeest
30 Nov 2018Online buying Sealants are not a typical product that consumers purchase online. Traditionally most consum... Read more
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European contractors are mostly brand-oriented in their purchasing ...
By Dirk Hoogenboom
28 Nov 2018This is one of the results of the European Contractor Monitor 2018 of USP Marketing Consulta... Read more
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European HVAC installers and plumbers order directly from manufactu...
By Ralitsa Ruseva
27 Nov 2018Direct ordering at the manufacturer While some of the manufacturers are still wondering whether to get in ... Read more
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Principals in construction projects are not strongly driving prefab...
By Jeroen de Gruijl
22 Nov 2018Differences per country When it comes to the demand for prefab elements by principals, some interesting re... Read more
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Direct ordering from manufacturers; already common place amongst Eu...
By Dirk Hoogenboom
15 Nov 2018It might come as a surprise, but the main contender for share of wallet are not the online players nor the ... Read more
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Room for direct approach in selling to electrical installers
By Mark de Graaf
15 Nov 2018Wholesale preferred distribution channel, but also room for a direct manufacturer approach The majorit... Read more
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Buying at DIY stores; How is this affected by age, income and DIY e...
By Dirk Hoogenboom
1 Nov 2018In the European Home Improvement Monitor we have tracked the shifts in these channels for a long time, even... Read more
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Use of prefab elements in construction projects clearly on the rise
By Jeroen de Gruijl
22 Oct 2018One of the solutions that architects expect to gain ground is the usage of prefab elements in construction ... Read more
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Almost half of the European HVAC installers and plumbers experience...
By Ralitsa Ruseva
17 Oct 2018Lack of knowledge about BIM and their role in BIM Almost half (48%) of the European installers famili... Read more