Meet the needs of your customer with customer satisfaction research
“Image is where it starts and once you build an image you move to customer satisfaction,” says Henri. “Rese... Read more
Majority of European architects expect a decreasing turnover in 2020
Large share of architects in Europe expect a negative development of their turnover due to COVID-19 Almost... Read more
Covid-19 Statement: USP is able to continue our work for you!
Some key highlights from the statement below: We believe we can be safe and be ope... Read more
Construction industry holds its breath while coronavirus hits Europe
Large share of architects expect a decreasing turnover in the coming 12 months The results of the European... Read more
Online ordering possible threat to the specialised installation who...
Looking at the purchase behaviour of electrical installers, which is the topic of the European Electrical... Read more
Shift towards digitalisation causes change in ordering behaviour
So the ordering opportunities have increased. People are able to order online, but to what extent does that... Read more
UK Installers use the most purchase channels
Purchase channels We have been monitoring these changes over the past years, and given the impact of them ... Read more
Over half of the Dutch consumers buy all kitchen appliances from th...
Average price of the kitchen is increasing The Dutch kitchen market has experienced a steady growth in t... Read more
Concrete still dominates prefab construction
Concrete The results of the Q3 2019 report of USP's European Architectural Barometer show that concrete is... Read more
BIM adoption throughout the years
Digitalisation primarily involves Building Information Modelling (BIM), which is a digital representation o... Read more
Half of the European general builders use social media for professi...
More often the general builder decides which products and brands are used. This makes general builders... Read more
Positive attitude towards private labels for home improvement produ...
More positive consumer attitudeBased on results of the European Home Improvement Monitor Q3 2019, 51% ... Read more
The specialised wholesale still retains the highest share-of-wallet...
Normally the installer buys at the specialised wholesaler and the specialised wholesaler buys from the manu... Read more
Development and future of prefab
Importance of prefab Given the importance of the trend, we have been monitoring usage of prefab for years ... Read more
European usage of prefabricated elements is growing steadily
Usage of prefabricated elements All the more reason for a deeper focus on the usage of prefabricated eleme... Read more
Face-to-face contact between traditional specialised wholesalers an...
Direct contact Following trends of online ordering, most specialised wholesalers nowadays offer the option... Read more
The rise of pure online shops in a conservative installation market
Distribution model The three step distribution model, from manufacturer to wholesaler to professional cust... Read more
Generational change of painters calls for a change in marketing str...
Media usage Aside from the effect on labour shortage, this demographic trend will have major consequences ... Read more
One third of the European architects experience labour shortage in ...
Labour shortages To get a better understanding of this development we focused the Q2 2019 report of the Eu... Read more
Major trends in the construction market reflected by services insta...
European Mechanical Installation Monitor Q1 2019 These trends were reflected again in the results of the Q... Read more
Amazon more popular than DIY store websites to search for home impr...
Trends online searching behaviour In light of these developments, it is interesting what trends in online ... Read more