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Loyalty towards wholesale main barrier for buying direct at manufac...
Installers buy direct from manufacturers mainly because of price In all European countries, electrical ins... Read more
Online buying for sealants still limited among EU consumers
By Reinier Zuydgeest
30 Nov 2018Online buying Sealants are not a typical product that consumers purchase online. Traditionally most consum... Read more
European contractors are mostly brand-oriented in their purchasing ...
By Dirk Hoogenboom
28 Nov 2018This is one of the results of the European Contractor Monitor 2018 of USP Marketing Consulta... Read more
European HVAC installers and plumbers order directly from manufactu...
By Ralitsa Ruseva
27 Nov 2018Direct ordering at the manufacturer While some of the manufacturers are still wondering whether to get in ... Read more
Principals in construction projects are not strongly driving prefab...
By Jeroen de Gruijl
22 Nov 2018Differences per country When it comes to the demand for prefab elements by principals, some interesting re... Read more
Direct ordering from manufacturers; already common place amongst Eu...
By Dirk Hoogenboom
15 Nov 2018It might come as a surprise, but the main contender for share of wallet are not the online players nor the ... Read more
Room for direct approach in selling to electrical installers
Wholesale preferred distribution channel, but also room for a direct manufacturer approach The majority of... Read more
Buying at DIY stores; How is this affected by age, income and DIY e...
By Dirk Hoogenboom
1 Nov 2018In the European Home Improvement Monitor we have tracked the shifts in these channels for a long time, even... Read more
Use of prefab elements in construction projects clearly on the rise
By Jeroen de Gruijl
22 Oct 2018One of the solutions that architects expect to gain ground is the usage of prefab elements in construction ... Read more
Almost half of the European HVAC installers and plumbers experience...
By Ralitsa Ruseva
17 Oct 2018Lack of knowledge about BIM and their role in BIM Almost half (48%) of the European installers familiar w... Read more
DIY; Germany & the UK top the chart for online buying
By Dirk Hoogenboom
4 Oct 2018More products are bought online Since we started (2013) measuring consumer purchase behavior for home impr... Read more
The future painter: “Why not order paint via WhatsApp?”
Ordering via WhatsApp not common yet, but expected to grow WhatsApp is an instant messenger app with a hig... Read more
European electrical installers; brands are preferred above price
Brands are clearly preferred above price in Germany, the Netherlands, Poland and the UK. Electrical in... Read more
Customers start asking for fossil fuel free products
By Ralitsa Ruseva
25 Sep 2018Customers start asking for fossil fuel free products There are differences per country, but it is clear th... Read more
Grenfell tower; Does this affect the future insulation choice in co...
By Dirk Hoogenboom
25 Sep 2018These are expectations regarding the usage of insulation materials of European architects in the Europ... Read more
European contractors will buy more directly from the manufacturer
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By Henri Busker
21 Sep 2018Ordering directly from manufacturer is a serious threat to traditional channels Currently, the traditional... Read more
Legislation and certification key driver of trend towards natural a...
By Jeroen de Gruijl
18 Sep 2018A key aspect to fireproofing buildings is the type of insulation that is used. There are four major types: ... Read more
European architects predict strong increase in use of sustainable m...
By Jeroen de Gruijl
13 Sep 2018Sustainable material gaining ground Architects expect that sustainable materials will be used more in cons... Read more
Construction techniques that enable faster building popular in time...
By Jeroen de Gruijl
10 Sep 2018In the European Architectural Barometer, USP Marketing Consultancy asked architects in Europe to indicate w... Read more
Germany and UK remain at the top of online buying
By Reinier Zuydgeest
7 Sep 2018More products are bought online Since we started (2013) measuring consumer purchase behavior for home impr... Read more
Online DIY purchases; Amazon tops the chart in Europe
By Dirk Hoogenboom
5 Sep 2018As mentioned before, the share of online purchase of home improvement products has been growing steadily. I... Read more
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